Advising Adsmurai on an investment by Seaya to boost artificial intelligence applied to digital marketing
Adsmurai, a leading company in the transformation of digital marketing through technological innovation, has agreed to an investment by private equity firm Seaya through the acquisition of a minority stake
The new alliance marks a key milestone in the digital marketing platform's growth strategy, boosting its international projection and strengthening its commitment to artificial intelligence.
This strategic transaction, which retains the founders and management team of Adsmurai as majority shareholders, as well as their leadership in management and strategic functions, also values the company at close to EUR 100 million.
A team led by Oscar Alegre, David Pintos, and Miquel Campos advised Adsmurai and its founding partners on this transaction.
